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Grace Kennedy

Design leadership with a point of view

I'm a Design Strategist leading work in complex, fast-moving environments, where thoughtful systems and clear direction are essential. My work focuses on translating research, strategy, and business goals into visual frameworks that scale and support meaningful outcomes.

I balance strategic thinking with strong visual craft, bringing clarity to ambiguity and helping teams deliver confident, refined work. I draw inspiration from travel, art, and the details that make great design feel human.

Creative Approach

Clear thinking. Strong creative direction.

Clear
Direction

I define the direction upfront, aligning teams and stakeholders through workshops, visual frameworks, and design thinking so projects move forward with focus and confidence.

Strategic Facilitation

I lead workshops, design sprints, and co-creation sessions that bring stakeholders into the work, surface insights, and turn complexity into shared direction.

Scalable Systems

I design frameworks and visual systems that work across teams, channels, and timelines, helping brands and organizations stay consistent without feeling rigid.

Thoughtful Execution

I stay close to the work, balancing big-picture thinking with attention to detail to ensure ideas are well-crafted and clearly communicated.

Outside the Studio

A few moments that inspire how I see the world

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